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What should your website do for you? The answer to this question is very important. It will help to be absolutely sure of the purpose of your website - before you begin your project.


Websites can have many purposes. Some sites are for online selling, or e-commerce. Others serve to share information; they enable potential clients to see what you offer, and even how you offer your products and services. You can inform potential clients or customers about any topic, and give people a way to find you and contact your company.


Many sites exist to promote particular goods or services. Or maybe you want a site to keep in touch with friends or family who live abroad, or to show off your hobby, sport or craft. Perhaps you feel that you should have a web site for your business because everyone else seems to have one? You're right! People with a story to tell are well-served by a website.


If you are a small company, like a landscaper or builder and most of your business is done locally, you can create an online brochure - a way to show off your portfolio.

 

To summarize, if you might want a web site, try to answer these questions:


  • What is your goal in creating a website?
  • Who are your prospective visitors?
  • What will visitors be able to do on your site?

 

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